Blink : the power of thinking without thinking Malcolm Gladwell

By:

[Gladwell, Malcolm]

Material type: Text

TextPublication details: New York Little, Brown and Company 2005Description: 277 pISBN:

9780316172325

Uniform titles:

Blink : the power of thinking without thinking

Subject(s):

Decision making Intuition

Summary: How do we think without thinking, seem to make choices in an instant--in the blink of an eye--that actually aren't as simple as they seem? Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? And why are the best decisions often those that are impossible to explain to others? Drawing on cutting-edge neuroscience and psychology, the author reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of filtering the very few factors that matter from an overwhelming number of variables.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	GESM Library Main Library	English Non-Fiction Adolescent-Adult	ENA/ 153 GLA	Available		E0004365

How do we think without thinking, seem to make choices in an instant--in the blink of an eye--that actually aren't as simple as they seem? Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? And why are the best decisions often those that are impossible to explain to others? Drawing on cutting-edge neuroscience and psychology, the author reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of filtering the very few factors that matter from an overwhelming number of variables.

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